Overview
This guide covers publishing workflows for Webflow and Shopify, how to republish updated articles, how to check live previews, and how to avoid common issues like slug conflicts.
Publishing Workflows
Publish articles immediately to your connected integration.
For Webflow
- Open the article you want to publish
- Click Publish
- Select Webflow as the destination
- Review the preview
- Click Confirm
The article will be published to your Webflow CMS immediately.
For Shopify
- Open the article you want to publish
- Click Publish
- Select Shopify as the destination
- Review the preview
- Click Confirm
The article will be published to your Shopify blog immediately.
Scheduled Publishing
Schedule articles for future publication.
- Open the article you want to schedule
- Click Schedule
- Select your publish date and time
- Choose your destination (Webflow or Shopify)
- Click Schedule
The article will be published automatically at the scheduled time.
Use scheduled publishing to maintain a consistent content calendar and publish during optimal times for your audience.
Republishing Updates
When you update an article in Genseo, you need to republish it to update the live version.
Updating Published Articles
- Make your edits in the Genseo editor
- Click Update
- Select Update in [Integration] (Webflow or Shopify)
- Review the changes
- Click Confirm
The article will be updated in your integration, overwriting the previous version.
Genseo maintains a connection between articles and published content. Updates will automatically update the correct item in your integration.
Handling Major Updates
For major updates that change the article significantly:
- Review impact: Consider if the update changes the article’s core message
- Check SEO: Ensure SEO elements (title, slug, keywords) are still appropriate
- Update metadata: Update meta descriptions and other metadata if needed
- Test links: Verify internal and external links still work
- Republish: Republish the updated article
Checking Live Previews
Before publishing, review how your article will appear on your site.
Preview in Genseo
Genseo provides a preview of how your article will look:
- Click Preview before publishing
- Review the article structure and formatting
- Check that images and links display correctly
- Verify SEO elements are properly formatted
Preview in Integration
After publishing, check the live version:
For Webflow
- Go to your Webflow CMS
- Find the published article
- Click Preview to see how it appears on your site
- Check the live URL to see the public version
For Shopify
- Go to your Shopify admin
- Navigate to Online Store → Blog posts
- Find the published article
- Click View to see how it appears on your storefront
Common Preview Issues
Images not displaying:
- Check that image URLs are correct
- Verify images are accessible
- Ensure images meet integration requirements
Formatting issues:
- Review HTML formatting in the integration
- Check that your theme supports the formatting
- Adjust formatting in the integration if needed
Links not working:
- Verify link URLs are correct
- Check that links use proper protocols (http:// or https://)
- Test links in the live version
Avoiding Slug Conflicts
URL slugs must be unique. Conflicts occur when multiple articles try to use the same slug.
How Genseo Handles Slugs
Genseo automatically generates slugs from article titles:
- Convert to lowercase: Title is converted to lowercase
- Replace spaces: Spaces are replaced with hyphens
- Remove special characters: Special characters are removed or converted
- Handle conflicts: If a slug exists, Genseo adds a number (e.g.,
article-2)
Preventing Slug Conflicts
- Use unique titles: Ensure article titles are unique
- Check existing slugs: Review existing articles before creating new ones
- Customize slugs: Manually set slugs when needed to avoid conflicts
- Use descriptive slugs: Make slugs descriptive and keyword-rich
Resolving Slug Conflicts
If you encounter a slug conflict:
- Edit the slug: Manually edit the slug in Genseo before publishing
- Update in integration: If already published, update the slug in your integration
- Use redirects: Set up redirects if you change a published article’s slug
Common Publishing Issues
Publishing Fails
Problem: Article fails to publish to your integration.
Solution:
- Verify your integration is properly connected
- Check that you have publish permissions in your integration
- Ensure required fields are mapped correctly
- Try publishing again after a few minutes
Article Not Visible
Problem: Article is published but not visible on your site.
Solution:
- Check that the article is set to “Published” in your integration
- Verify your integration’s publishing settings
- Ensure your site theme is configured to display the content
- Check for any caching issues
Problem: Article formatting is lost when published.
Solution:
- Review HTML formatting in your integration
- Check that your theme supports the formatting used
- Adjust formatting in your integration’s editor if needed
- Verify that Genseo is sending properly formatted HTML
Images Not Uploading
Problem: Images aren’t uploading to your integration.
Solution:
- Check that images meet file size and format requirements
- Verify image URLs are accessible
- Ensure you have sufficient storage in your integration
- Try uploading images manually if needed
Best Practices
Before Publishing
- Review content: Always review articles before publishing
- Check preview: Use preview to see how articles will appear
- Verify SEO: Ensure SEO elements are properly configured
- Test links: Verify all links work correctly
During Publishing
- Choose the right time: Schedule publishing for optimal times
- Monitor publishing: Watch for any errors during publishing
- Check immediately: Verify articles appear correctly after publishing
After Publishing
- Review live version: Check how articles appear on your live site
- Test functionality: Verify links, images, and formatting work
- Monitor performance: Track how articles perform over time
- Update as needed: Make updates based on performance and feedback
Next Steps
